Meta Lookalike Audience Refresher
Rebuilds Meta lookalikes weekly from fresh CAPI buyers. Replaces Madgicx $99-299/mo.
The problem
Madgicx Audience Studio charges $99-299/mo and Smartly's audience modules run $2K+/mo to keep Meta lookalikes refreshed against fresh purchase data. SMBs let seed audiences rot for 6+ months and watch CPA drift up 40% before noticing.
What changes
Every Monday: agent pulls last 30 days of CAPI purchasers from Shopify/Stripe, pushes a hashed customer list to Meta, builds 1%/3%/5% lookalikes, swaps them into active ad sets, and posts a Slack diff of CPA before/after.
A day in the life
What this agent actually does.
- 1
Mon 6:00am: pull 30-day purchaser list from Shopify, hash SHA-256, push to Meta Custom Audience API
- 2
Mon 6:15am: build 1%, 3%, 5% lookalikes; swap into active Advantage+ campaigns; archive stale ones older than 60 days
- 3
Mon 9:00am: Slack post: '7-day CPA drifted from $42 → $58 on AS-3. New 1% lookalike replacing it. Will report Friday.'
Works with
Connect to the tools you already use.
Bundles with
Pairs naturally with these skills.
AI Receptionist
Answers every call in 2 rings. Sounds human. Qualifies, books, escalates — 24/7.
Replaces
Smith.ai $285/mo + Hatch $400–900/mo + missed-revenue floor
Missed-Call Text-Back
Every missed call gets an instant SMS in 30 seconds. Recovers 35% of would-be lost leads.
Replaces
Podium $599/mo subscription
5-Minute Form Responder
Every web form gets a personal SMS + email reply within 5 minutes — first responder wins 78% of the time.
Replaces
$800/mo offshore SDR or VA
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