B2B SDR Callback Agent
Form-fill triggers callback in 60 seconds. Replaces Orum $350/seat × 3.
The problem
Orum runs $250-700/seat with 3-seat minimums. Inbound demo requests sit 4-26 hours before an SDR dials, by which point 60% have moved on or talked to a competitor.
What changes
Marketo/HubSpot form submission → Vapi dial within 60 seconds → qualifies BANT in conversational tone → if qualified, books on AE Cal.com → if not, drops to nurture sequence. Connect rates 4-6× human-SDR baseline.
A day in the life
What this agent actually does.
- 1
9:14am: 'Request demo' submitted — call connected at 9:14:48am (38 seconds), demo booked for Friday
- 2
11:52am: Form filled with personal email + role 'student' — agent politely disqualifies, sends content nurture
- 3
EOD: 47 inbound forms → 31 connected → 18 demos booked → 4 SQLs handed to AEs
Works with
Connect to the tools you already use.
Bundles with
Pairs naturally with these skills.
AI Receptionist
Answers every call in 2 rings. Sounds human. Qualifies, books, escalates — 24/7.
Replaces
Smith.ai $285/mo + Hatch $400–900/mo + missed-revenue floor
Missed-Call Text-Back
Every missed call gets an instant SMS in 30 seconds. Recovers 35% of would-be lost leads.
Replaces
Podium $599/mo subscription
5-Minute Form Responder
Every web form gets a personal SMS + email reply within 5 minutes — first responder wins 78% of the time.
Replaces
$800/mo offshore SDR or VA
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